Rideable Now is more than just a media hub — it’s a social enterprise with a powerful mission.
Founded in 2025 by Mountain Bike Hall of Famer Martyn Ashton, Rideable Now is dedicated to helping riders with injuries and disabilities get back on the trails.
By supporting Rideable Now, you’re helping to fund their Access Fund, a fantastic initiative that provides grants for equipment and servicing. This ensures riders who’ve experienced life-changing injuries can return to doing what they love most: riding a bike.
If you haven’t heard of Martyn Ashton, he’s a true legend of the sport, a multiple World Trials Bike Champion, Guinness World Record holder, MBUK Hall of Fame inductee, and the viral star behind Road Bike Party, as well as a familiar face on GMBN’s Dirt Shed Show.
He’s also a close friend of Steve Peat, who proudly serves as a leading ambassador for Rideable Now — with Peaty’s committed as an official fundraising partner.
